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Sustylink

Date

March 2025

Client: SustyLink (UK-based)
Industry: Diversity, Equity & Inclusion (DEI)
Scope: Visual Identity • Landing Page Design • Motion Graphics

We collaborated with SustyLink, a UK-based DEI initiative, to craft a cohesive visual and digital presence that aligns with their mission of fostering equity and inclusion in the workplace.

🔹 Logo Design
The visual identity was built around the idea of connection, trust, and inclusivity. The logo features clean, modern typography with subtle linking elements to symbolize community and collaboration.

🔹 Landing Page Design
The Landing Page was designed to be clear, accessible, and engaging — tailored for a diverse user base. We focused on creating an intuitive structure, inclusive visual language, and responsive layout that worked seamlessly across devices.

🔹 Explainer Video
To communicate their purpose and offerings effectively, we created a short animated video. It used abstract visuals and warm, human-centric storytelling to break down complex DEI topics in a simple, relatable way.

Note: The original designs and video were created with a strong focus on clarity, professionalism, and visual balance. However, some Landing Page elements were later modified by the client, resulting in changes that did not align with the original creative direction or best design practices.

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